7 truths your
toothbrush won’t admit
And why 53,000+ happy customers use FRESH 32
If you’ve ever smelled your toothbrush in the morning, you know something’s wrong.
€1 brushes and €150 brushes have the same problem. Moisture, saliva, food residue.
Microbiologists pay thousands of euros to create the ideal conditions for bacteria to grow in a lab.
In a toothbrush with nylon bristles, those conditions create themselves.
★ 4.8/5 · 53,000+ HAPPY CUTOMERS
Over the next month you’ll put your toothbrush in your mouth at least 60 times. It will be carrying up to 10 million bacteria.
The moisture between the bristles never dries, capillary action holds water in nylon like a sponge.
In that moisture, bacteria double their population every 20 minutes.
Between your morning and evening brushing, that’s 48 doublings.
Researchers at Rhine-Waal University tested used toothbrushes in 2020.
They found: between 1 and 10 million bacteria on each one.
Which means: every morning you put your brush in your mouth, you’re putting back as many bacteria as you’d find on a square metre of a public toilet.
A €150 sonic brush has the same problem as a €1 one
It was documented back in 1980: nylon is a hydrophilic material that holds moisture.
Bacteria grow in moisture.
45 years later, 95% of toothbrushes on the market — from €1 to €150 — still use nylon.
And what was the “solution” that basically admits they’re aware of the problem?
UV sanitising lamps — while the world is full of materials with antibacterial properties.
Gums, breath, teeth — your whole body
20 years of oral-systemic health research reach the same conclusion: bacteria from the mouth reach the bloodstream through damaged gums.
In the bloodstream, they travel.
Researchers have traced the same bacteria to the heart (Lancet, 2020), the pancreas (American Heart Association, 2021), and the reproductive organs.
A contaminated toothbrush isn’t just a dental problem. It’s a whole-body problem.
The material clean enough for the heart’s blood vessels is finally in a toothbrush.
Medical-grade TPU was developed in the 1950s for medical use because it has one key property: it doesn’t absorb liquids — it repels them.
Today you’ll find it in vascular stents that go directly into the bloodstream. In heart valves. In IV tubing.
Thanks to its durability, the same material is now in Apple Watch bands (so sweat doesn’t stay in the strap), in Gore-Tex membranes (so rain doesn’t get into your shoe), and in Nike soles (to improve durability).
Less tartar. Healthier gums.
⭐⭐⭐⭐⭐
"In patients who’ve started using FRESH 32, I see a noticeable improvement in the condition of their gums."
— Urša Knap, dentist
⭐⭐⭐⭐⭐
"Since my patients started using FRESH 32, they build up significantly less tartar between check-ups."
— Maja Taradi, dental hygienist
53,000+ HAPPY CUSTOMERS WON’T GO BACK
4.6 stars on Trustpilot • 429+ verified reviews.
"Every morning, I wake up feeling fresh, without morning breath."
"TPU glides and polishes. No more enamel scratching like with nylon."
"It dries fast and doesn’t absorb water. Finally a brush that stays clean."
Homegrown expertise is revolutionising oral care.
Made entirely in Europe. From development to production, with all European certifications.
Investors have recognised this brush’s potential, and are now enabling our expansion into other European countries.
And so, to all our customers who haven’t tried it yet, we’re giving up to 40% OFF and a 30-day guarantee.
The nylon problem in four numbers
95%
of toothbrushes use moisture-trapping nylon, the €1 one and the €150 one alike.
1–10mio
bacteria can grow on a single brush in just one month.
1980
the year the industry knew nylon traps moisture, and chose lower cost over a solution.
4.8★
average FRESH 32 rating among people who made the switch.
Gentle and effective solution for sensitive gums
dr. dent. med. Karla Hrala
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FRESH 32 Toothbrush
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Gentle and effective solution for sensitive gums
dr. dent. med. Karla Hrala
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