The Plastic you didn't know you are eating
Microplastics have quietly snuck onto our plates—and into our bodies. Found in everything from bottled water and salt to seafood and even fresh produce, these tiny plastic particles are becoming an invisible ingredient in our everyday meals.
Recent studies show that the average person could be ingesting up to a credit card’s worth of plastic every week. That’s not sci-fi - it’s real life.
And the trend? It’s climbing. As plastic pollution rises, so does our accidental intake. We’re not just eating food anymore. We’re consuming the byproduct of a throwaway culture.
Here’s the deal:
Microplastics are now being detected in fish, tea bags, table salt, honey, and even fruits and veggies. It’s time to ask—how much plastic is in your daily diet?

The impact of microplastics on the human body
So what happens when this plastic builds up inside us?
⚠️ Disruption of hormones
Microplastics can act like hormone disruptors, throwing our endocrine system off balance. Think messed up metabolism, reproductive issues, and potential links to fertility decline.
⚠️ Inflammation & cellular damage
Once inside the body, microplastics may trigger inflammation and oxidative stress—damaging cells and possibly setting the stage for more serious conditions.
⚠️ Toxic chemical transfer
They don’t come alone. Microplastics carry toxic hitchhikers—pesticides, heavy metals, industrial chemicals—that can leach into our bloodstream.
⚠️ Unknown long-term effects
The scariest part? We still don’t know how deep the damage goes. But early studies are flashing red lights across the board.

The silent threat of nylon in dental care
Around 95% of all toothbrush bristles - yes, even the fancy electric ones - are made from nylon. It’s cheap, mass-produced, and has been the default material for decades.
But here’s the issue: nylon is tiny, fragile, and breaks off easily. These microscopic fragments don’t just disappear—they can end up in your mouth, your gums, and even be swallowed over time.
And the worst part? Most people have no idea this is happening. Whether it’s a €1 supermarket brush or a €150 sonic gadget, nylon bristles are shedding pieces with every brush.
It’s a problem hidden in plain sight - and it’s time to question the material behind the bristles.

nylon bristles vs. TPU
Nylon bristles
damage oral health
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Shed microplastics
Breaks down into tiny plastic fragments that can be swallowed or trapped in gums.
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Irritate gums
Stiff, outdated material causes irritation, recession, and microtears.
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Not sustainable
Ends up as non-recyclable waste, adding to the plastic crisis.
TPU bristles
improve oral health
-
Microplastic-free
Bristles stay intact—no risk of ingestion or residue due to flexibility of the TPU.
-
Gum-safe comfort
Soft, flexible bristles that feel like a gentle mouth massage.
-
Eco-friendly
Recyclable head + reusable metal handle = smarter, cleaner brushing.


The science behind TPU
TPU (thermoplastic polyurethane) is a high-performance polymer used in medical-grade applications - from flexible catheters to surgical instruments.
Why? Because it’s biocompatible, non-toxic, and engineered for durability.
Here’s why TPU beats nylon, scientifically:
🔬 Elasticity & gentleness
🔬 Elasticity & gentleness
TPU’s elastomeric nature means it flexes with pressure instead of scraping. This reduces the risk of gum damage, enamel wear, and inflammation - making it ideal for daily contact with soft tissue.
🧪 Hygienic by design
🧪 Hygienic by design
Unlike nylon, which is porous and absorbs moisture, TPU has a closed-cell structure. That means it resists bacterial buildup, stays cleaner longer, and dries faster - minimizing the risk of bacterial transfer to your mouth.
🧠 Long-term durability
🧠 Long-term durability
TPU bristles retain their shape, structure, and cleaning power over time. No fraying, no snapping - so there’s no microplastic shedding, unlike brittle nylon fibers that break down and end up in your body.
♻️ Recyclable & safe
♻️ Recyclable & safe
TPU is fully recyclable and free from BPA, phthalates, and harmful additives - making it not just safer for your health, but better for the planet too.
Meet the FRESH 32 toothbrush
Not just a toothbrush—this is the future of brushing.
We ditched the plastic and rewrote the rules. FRESH 32 is a next-gen toothbrush built for people who care about what touches their teeth—and what ends up in the planet.
🔩 One sleek metal handle. For life.
Designed to feel premium and last forever. No more wasteful plastic sticks.
🌀 TPU bristles with 3D Bristle Dynamics™
Flexible, enamel-safe, and clinically gentler on gums. It doesn’t scrape, it polishes.
♻️ Snap-on heads. Zero waste.
Just replace the head, not the handle. Fully recyclable, fully genius.
It’s cleaner. It’s smarter. It’s brushing - re-engineered for humans, not landfills.



Prevents gum recession
Soft, flexible TPU bristles reduce pressure on the gum line, helping prevent irritation and gum recession caused by traditional nylon brushes.
No scraping, just polishing
Unlike nylon bristles that scrape and wear down enamel, TPU bristles gently polish the tooth surface - leaving a smoother, cleaner feel after every brush.
Superior plaque removal
TPU rubber bristles flex and adapt to your teeth more effectively than nylon, allowing enhanced and improved plaque removal without added pressure.
Clean after every use
TPU rubber is naturally antibacterial and resists moisture absorption, making the brush more hygienic, cleaner after each use, and more durable than nylon.