★★★★★
4.8/5 based on 1,694 reviews

OWN YOUR

FRESH

Different worlds. One ritual.

Join a community of over 30,000 unique individuals
on a mission for brighter, wider smiles.

SHOP NOW ABOUT US
LIFE-TIME WARRANTY ON HANDLE ANTIBACTERIAL BRISTLES INTERCHANGEABLE HEAD

THE

FRESH WAY

FRESH isn’t about what you wear or how you look.

It’s how you show up. How you stand. How you move.

It lives in the details - in your rhythm, your presence, your essence.

It’s what makes you rise above the noise with purpose and pride.

FRESH is a state of mind - the quiet confidence behind every smile.

From the precision of the barber’s blade, to the discipline of the fighter, and the rhythm of the artist - we introduce you to three unique worlds and one ritual.

A daily act that doesn’t just start our day, but defines who we are and the mark we leave behind.

Because no matter what you do, do it your way - the FRESH way.

Ready to own your FRESH?

OUR AMBASSADORS

THE FACES BEHIND THE FRESHNESS

Our ambassadors represent the spirit of FRESH 32, innovation, sustainability, and confidence in every smile. Learn how they're redefining oral care from the ground up.

4.9/5

Edis Osmanović

aka. @bricabarberica

barber, artist
 

“When I first tried FRESH 32, I immediately knew this was it. Whenever I use another toothbrush, I actually miss it. The feeling is completely different - softer, better, and honestly, I even feel a bit cooler when I use it, haha. I’d recommend it to anyone who wants to experience what brushing should really feel like - when the brush is designed to actually polish your teeth and leave that truly fresh feeling in your mouth.”

5.0/5

Paula Hublin

@Paula Hublin

BOXER, MODEL
 

“I chose FRESH 32 because they’re special, unique, and fit perfectly into my lifestyle. I’d recommend this toothbrush to every woman - they don’t use materials that affect health or hormones, they don’t have nylon that leaves microplastics in the body, and their toothpastes are fluoride-free. They really polish your teeth like no other toothbrush. Simply put, I feel special when I use their products, and I love the story behind the brand.”

4.9/5

Matija Lazarević

aka. @Layz

Hip Hop Musician & Content creator
 

"I train physically, take care of myself mentally, go to church, and a big part of my routine is proper oral care. It’s important for me to feel fresh, to walk through life with confidence, a smile and authenticity. When I first saw FRESH 32, I was honestly skeptical since I had never seen a toothbrush like that before. But after the very first use, all my doubts disappeared. I’d recommend it to everyone, for yourself and for the planet."

Discover the toothbrush 
of tomorrow

Your smile’s your signature. Your toothbrush? Your statement piece.

Your health is too important for brushing to be just another boring bathroom routine.

FRESH 32’s innovative design and unique TPU bristle technology deliver a deeper, gentlerbrushing experience - made to last, made with zero waste.

SOFT ON GUMS. SAVAGE ON PLAQUE. BUILD FOR TOMORROW.

3D Bristle Dynamics™ with TPU bristles deep-cleans gently and cuts plastic waste.

Interchangeable Head

Interchangeable Head

Snap on a fresh, 100% recyclable TPU
head in seconds to keep every brush like-new while cutting waste.

  • Snap-on in seconds
  • Less waste, more value
  • Always like-new clean
Antibacterial Bristles

Antibacterial Bristles

TPU bristles resist moisture and bacteria 
buildup, staying cleaner between brushes 
while gently polishing enamel.

  • Resists bacteria buildup
  • Stays cleaner longer
  • Gentler on gums
Lifetime Handle

Lifetime Handle

Durable, weight-balanced handle built 
to last for years—just replace heads to 
refresh, not the whole brush.

  • Built for life
  • Balanced, comfortable grip
  • Reuse, reduce waste

DEEP CLEAN DUO

UPGRADE YOUR ROUTINE.

MULTIPLY THE RESULTS.

Supercharge your 3D Bristle Dynamics™ experience with DeepClean™ toothpaste - for ultimate performance and a next-level clean

Powered by natural active ingredients to protect enamel and promote gum health.

Boosts TPU bristle glide for smoother, safer, and more effective cleaning.

42,10€ 37,89€ SAVE 10%
UPGRADE NOW
WHY IT WORKS

SCIENCE-BACKED. GUM-APPROVED. BUILT FOR A BETTER CLEAN.

Outdated brushes cause damage. Ours protect your gums, polish enamel, and stay cleaner—every single time.

Prevents gum recession
Gum health:

Prevents gum recession

Soft, flexible TPU bristles reduce pressure on the gum line, helping prevent irritation and gum recession caused by traditional nylon brushes.

No scraping, just polishing
Enamel Protection:

No scraping, just polishing

Unlike nylon bristles that scrape and wear down enamel, TPU bristles gently polish the tooth surface - leaving a smoother, cleaner feel after every brush.

Superior plaque removal
Cleaning perfomance:

Superior plaque removal

TPU bristles naturally adapt to the tooth surface, gently polishing while effectively removing plaque and buildup. Their flexible structure enhances contact with every curve, delivering a deep, refreshing clean that lasts beyond the brush.

Antibacterial Protection
HYGIENE:

Antibacterial Protection

TPU bristles naturally resist bacteria buildup, keeping your brush cleaner between uses.

US VS THEM

WHY FRESH 32 LEAVES TRADITIONAL BRUSHES BEHIND

Discover how advanced FRESH 32 TPU bristles outperform outdated nylon on regular toothbrush, delivering a deeper clean, gentler care, and zero waste.

 
Gentle TPU Bristles
Protects gums & enamel
Reusable Metal Handle
Durable, waste-free design
3D Bristle Dynamics™
Flexes for deeper, safer clean
Antibacterial & Hygienic
Resists moisture and bacteria
Recyclable Brush Heads
Made from 100% recyclable TPU
FRESH 32
OTHER BRANDS
 
Gentle TPU Bristles
Protects gums & enamel
Reusable Metal Handle
Durable, waste-free design
3D Bristle Dynamics™
Flexes for deeper, safer clean
Antibacterial & Hygienic
Resists moisture and bacteria
Recyclable Brush Heads
Made from 100% recyclable TPU
FRESH 32
OTHER BRANDS

DEVELOPED FOR ORAL HEALTH

Unlike traditional nylon bristles that can cause micro-tears, gum recession, and enamel erosion, our TPU bristles are soft, flexible, and non-abrasive. They gently massage the gums, reduce inflammation, and help preserve the natural enamel — making them ideal for sensitive mouths and long-term oral health.

SUSTAINABLE BY DESIGN

FRESH 32 is built with sustainability in mind — from the durable, lifelong metal handle to fully recyclable TPU heads. Unlike disposable plastic toothbrushes, there's no unnecessary waste. You keep the handle, replace only the head, and enjoy a brushing routine that's cleaner for your mouth and the planet.

ENGINEERED TO OUTPERFORM

Our patented 3D Bristle Dynamics™ technology delivers a deep, thorough clean by allowing each bristle layer to move independently and flex in multiple directions. This ensures better plaque removal in hard-to-reach areas while being far gentler on your teeth and gums than conventional brushes.

HUNDREDS OF 5-STAR REVIEWS AND GROWING...

Thank you, you help us grow.

FAQ

QUESTIONS, ANSWERED

Top questions to help you choose confidently.
Why choose FRESH 32?
FRESH 32 is changing the game in oral care. We’ve combined cutting-edge technology, sustainable design, and top-quality materials to create a toothbrush that truly stands out. Our 3D Bristle Dynamics™ technology, featuring TPU rubber bristles, offers a superior brushing experience – gentle on gums, tough on plaque, and perfect for polishing enamel. Unlike traditional nylon bristles, TPU is more effective, more comfortable, and better suited for oral health. With durable, long-lasting handles and plastic-free packaging, FRESH 32 isn’t just a toothbrush – it’s a commitment to quality, innovation, and a healthier planet. Upgrade your routine with the future of brushing!
Any tips for new FRESH 32 users?
Start with gentle pressure – let the 3D Bristle Dynamics™ and TPU bristles do the work. Pair your toothbrush with our toothpaste for a thorough clean and fresh breath. For complete care, add dental floss and mouthwash tabs to your routine.
What makes FRESH 32 different from nylon toothbrushes?
1) Gentle and Effective - TPU bristles are soft and flexible, providing a thorough clean without irritating gums. Unlike rigid nylon bristles, TPU adapts to your teeth and gums, minimizing pressure and reducing the risk of gum damage. 2) Superior Material - TPU is more durable and hygienic compared to nylon. It doesn’t fray or harden over time, maintaining its effectiveness for longer. Plus, it’s less prone to bacterial buildup, keeping your brushing routine cleaner. 3) Polishing Effect - TPU bristles naturally polish enamel for a smooth, bright finish, unlike nylon which can be abrasive and cause micro-scratches on the tooth surface. 4) No Microplastics - Unlike nylon, TPU does not produce microplastics during brushing, ensuring a safer and healthier oral care routine. You don’t have to worry about ingesting tiny plastic particles while maintaining your dental hygiene. Bottom line – FRESH 32 isn’t just a better toothbrush, it’s a smarter, healthier choice for your oral health. Say goodbye to harsh nylon and experience the future of brushing!
What materials do you use, and are they safe?
At FRESH 32, we prioritize quality and safety in every product. We use only premium, sustainable materials that are carefully selected and rigorously tested. Each material is certified to meet the highest safety and performance standards, ensuring effective oral care without compromising your health or the environment. Our durable handles are built to last, and all components are designed to be recyclable. You can feel confident knowing that FRESH 32 products are not only safe but also environmentally responsible.
What do dentists say about FRESH 32?
Dentists are genuinely impressed with FRESH 32. They praise our products for their innovative approach and effective cleaning, especially highlighting the gentle yet thorough performance of our 3D Bristle Dynamics™ and TPU rubber bristles – a game-changer for patients with sensitive gums. Many dentists were involved in the development process, ensuring our toothbrushes meet the highest oral care standards. Plus, more and more dentists are reaching out to us because they see positive results in their patients oral health. FRESH 32 is quickly becoming a trusted choice among dental professionals.
Is FRESH 32 toothbrush worth the price?
Definitely. We focus on advanced technology, sustainable materials, and premium quality to deliver exceptional performance. With replaceable heads and a lifetime warranty on the toothbrush handle, FRESH 32 offers a cost-effective, long-term investment that’s built to last.
What is FRESH 32's return and warranty policy?
We want you to love your FRESH 32 experience. If you're not completely satisfied, we offer a hassle-free 15-day money-back guarantee. Plus, our toothbrush handles come with a lifetime warranty, so you can count on durability and long-term use. Quality and customer satisfaction are our top priorities.
Is toothbrush suitable for sensitive and bleeding gums?
Absolutely. Addressing gum health was our main goal when designing the FRESH 32 toothbrush. With gum issues on the rise globally, we realized that the market lacked a truly suitable solution – most toothbrushes use rigid nylon bristles that can cause irritation and bleeding. Our answer? TPU rubber bristles. These innovative, flexible bristles gently massage gums, reducing bleeding and discomfort while providing a thorough clean without extra pressure. FRESH 32 is crafted to support gum health, offering a softer, more effective brushing experience that’s truly one of a kind.
What makes FRESH 32 toothpaste tabs so special?
Our toothpaste tabs are a game-changer in oral care. Made from natural ingredients, they’re free from unnecessary chemicals and artificial additives. Easy to use and travel-friendly, they deliver the perfect balance of freshness, cavity protection, and gentle gum care – all in one small, powerful tab.
How will I feel after using the FRESH 32 toothbrush?
Imagine brushing your teeth feeling more like a soothing ritual than a routine chore. That’s what FRESH 32 is all about – comfort, freshness, and an effortless clean. Our TPU bristles gently massage your gums while effectively removing plaque, leaving your mouth feeling clean, polished, and revitalized – without any irritation or discomfort. You’ll notice the difference right away: smoother enamel, fresher breath, and a pleasant, satisfying brushing experience. FRESH 32 is designed to make oral care something you actually look forward to – every single day. No harsh bristles, no gum irritation – just a fresher, healthier smile.
DeepClean X 3D Bristle Dynamics™
DeepClean toothpaste is specially formulated to maximize the performance of FRESH32’s 3D Bristle Dynamics™ technology. Its smooth, low-abrasion texture enhances the glide and flexibility of TPU rubber bristles, allowing for a deeper, more effective clean without damaging enamel or irritating gums. It’s the perfect match for a gentler, smarter brushing experience.
Is DeepClean toothpaste safe for bleeding gums?
DeepClean is formulated with natural, gentle ingredients that are safe for sensitive gums. Its low-abrasion formula protects enamel and soothes gum tissue, while active ingredients like Erythritol and Mentha Arvensis Leaf Oil help fight bacteria and support healthier gums. DeepClean delivers a deep, effective clean without causing irritation.
Is DeepClean Duo better than buying the products separately?
Yes. DeepClean Duo is designed as a complete oral care system. The toothpaste formula is optimized for our TPU bristles, making the combo more effective together than apart - and the bundle saves you money, too.